After almost 90 B2B meetings throughout the event, the Dingus delegation in Mexico returns to the offices of Cancun – Quintana Roo with the satisfaction of having participated very actively in the business possibilities offered by the Tianguis Turístico. The 2018 edition in Mazatlan (Sinaloa) has been consolidated as the culmination of the efforts of the country’s public and private sectors to make it one of the world’s leading tourist destinations.

At the fair, our trade delegation had the opportunity to connect with the leaders of the tourism sector in different destinations of interest to Dingus, such as Los Cabos, Puerto Vallarta, Riviera Nayarit and Acapulco. The greatest satisfaction, in the words of the director in Mexico, was “to note the positioning and presence of Dingus not only in the hotel sector, but also among the different channels operating in the area”. Victor Lorenzo assures that these “see in our technological tools a possible ally to face the challenges of the commercialization and hotel distribution in the diverse markets of this part of the world”.

For our brand,Tianguis Turístico has also been a great opportunity to “update and catch up with our customers’ connectivity priorities, establishing a first contact with the channels that will allow us to increase our portfolio”. In fact, the main objective of the fair has been the positioning of the brand and the generation of leads, taking as the central axis of our marketing the new connectivity with the US and Canadian markets that are being developed in our 2018 strategy.

The event, the most important for the tourism industry in Mexico, was attended by businessmen, hoteliers, travel agents, incoming operators, tour operators, meeting planners and specialized media from more than 80 countries. Together, they have once again made it the perfect setting for Mexico to continue its commitment to tourism, an industry that already generates three out of ten formal jobs, accounts for 9.0% of GDP, is the third largest source of foreign exchange and makes Mexico the eighth most visited country on the planet.