The Dingus® connectivity portfolio offers our hotel customers integration with EasyJet Holidays, EasyJet’s package tour operator. It is the fastest growing tour operator: launched in November 2019, more than 1.8 million passengers have already booked a package holiday with them this year. And they expect to exceed 2.5 and even 3 million travellers by 2024.
Although they have been selling from the UK since their inception four years ago, they have recently launched in Switzerland, with other markets to follow, including Germany and France. EasyJet‘s network spans “37 countries, we fly 1,700 routes a day and our load factor (both in terms of package sales and seat share) is currently only 2.5%, so we have plenty of scope to scale our business and increase revenue per seat,” they explain.
The keys to the new Dingus® integration:
- They offer flight, hotel, baggage and transfers (optional in cities) with the possibility to add more extras in more than 5,000 hotels and 200 destinations.
- They only offer packages through direct B2C and travel agents. All accommodation and inventory rates are packaged and they do not sell their rates individually as wholesalers.
- 75% of its customers book on an all-inclusive basis and 75% also stay in 4* or 5* hotels.
- 25% of its business is through travel agents. 40% of sales are to cities and 60% to beaches
Where do guests arrive at your hotel with EasyJet Holidays?
UK
What are the hotel contracting destinations?
EMEA
Connectivity is an essential and strategic part of Dingus®.
We work hard on each of them to ensure that they not only meet the needs and priorities of our customers, but also provide maximum functionality and cost-effectiveness. As the hotel’s technological partner for commercial management – from availability distribution to booking management – and taking into account all the technological developments in the sector, we consider connectivity from services added to the web (such as chatbots and sales reinforcement messages) to sales, booking and payment management tools, as well as sales and distribution channels.
We have our own integration protocols that allow us to adapt to the technical, commercial and operational needs of each sales channel, making the most of the functionality of our tools. And because we are constantly evolving them to meet the needs of the market and our customers, we are agile in translating these product and market developments into our integrations. By opting for integrations based on our APIs, we achieve greater integration agility and the addition of distribution channels to our portfolio of over 500 connections. Thanks to the interconnection of all of them with almost 1,400 hotels on five continents, with almost 371,000 rooms, we manage more than 2 billion product searches per month.
And with the Dingus® DataHotel analytics platform…
Extracts value from data generated from hotel bookings and searches. It enables you to analyse and evaluate data from multiple sources to gain better insight into sales performance and future trends. This facilitates decision making based on real data and information.
Cristina Torres. Corporate communication and media relations
cristina.torres@dingus.es
